"Love and Happiness" New Year's Promotion
For Coppenrath Verlag, I collaborated with a team of editors specializing in gift books, cookbooks (Hölker Verlag), and stationery to design a product line centered on the theme of “Love and Happiness” for the start of 2026. The result was an illustration kit and twelve products that form a cohesive series both visually and thematically. All titles, designs, and print files in this portfolio are my own work.
More about the project:
Illustration toolkit and design of the “
” “Love and Happiness” series for
Coppenrath Verlag
The illustrations for the Love and Happiness New Year’s promotion were created in close collaboration with the editorial team. The first step was to develop a visual language for the series that could be adapted to a wide variety of products. A key feature was the illustration toolkit, which included individual vignettes, more complex arrangements, backgrounds, color palettes, seamless patterns, and graphic elements such as spots, so that external graphic designers could continue working with them.
My responsibilities:
Developing Visual Language
Create an illustration toolkit and design manual
Cover Design for the Gift Books
Stationery Design: 6 notebooks, a heart-shaped box and note cards, 100 stickers and labels, a decorative flower, a wish-granting charm
Writing the print data